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15 Tips to Set your Ecommerce Site Apart from the Rest
With the emergence of more and more ecommerce sites doing more and more business within the last within the last year, your site might be in need of a makeover just to keep up. In a study by the US...
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Should you Choose Email Marketing or a Social Media Marketing Campaign?
Social media has been making big headlines lately, and no doubt, it has a certain more glamorous allure. For many smaller companies, particularly family owned and operated companies, or smaller...
View ArticleBrowser Breakdown: What Browser Should Your Business Use?
Great! Your office allows you the freedom to choose your own browser. Now comes the painstaking decision making and agonizing final judgment. Of course, the obvious limitations exist for using a new...
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How Tech is Changing the Political Landscape
There is no doubt that we have seen a quickly evolving revolution of technology and web devices change the face of politics over the last two elections. In 2004, blogs began to influence the way that...
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Social Media University: Understanding Social 3.0
magine. There you are on your first day of college. You saunter up to your first class, with the hope and happiness that comes from not having spent nights staring at a screen or piece of paper for 5...
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Social Media University: Social 3.0 Part 2
Social can, and should be used for more than just Marketing. I can count on two hands and two feet how many times people have told me, “Twitter and Facebook are just for bored people, tweeting about...
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Questions to ask when Looking for a New Web Design and Strategy Company
So you’re looking for a great design firm to create and maintain your ecommerce or business website. With this process, there are many questions that should be discussed with prospective firms or...
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Over Optimization
he purpose of search engines is to provide the fastest and optimal results to any inquiry. We simply type a word or phrase and more than often we find the websites we’re looking for. The search is...
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What is Responsive Design?
Almost daily our firm is reviewing at least one of our clients’ web analytics. Over the past year or so, we have seen the number of mobile devices (tablets and phones) used to access our clients’ web...
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Why Am I Getting Fewer Opportunities Through My Web Site?
Are you sitting down? Okay, that may be overly dramatic, but there has been a major shift in the Internet world. A shift like this only happens every 3-5 years or so. More Google searches in the...
View ArticleWhat Are Google Alerts and How Can You Use Them Strategically
Google Alerts is a very underutilized tool. It is a free tool that allows organizations to monitor their online presence. Below are some ways you can benefit from using this tool. Help track progress...
View ArticleGoogle Analytics 101 Webinar Video Available
On August 19, 2020, Michael Rosenfeld conducted a webinar entitled “Google Analytics 101”. This webinar was well attended and the feedback was amazing. We felt we would share this webinar with you....
View ArticleSeason 1 Finale of “The Conversation”
Our own Mike Rosenfeld is the co-host a podcast entitled “The Conversation”. It is about the challenges facing U.S. cities with a focus on Baltimore. Check it out at...
View ArticleGenerating & Closing Digital Marketing Leads Video Available
On October 14, 2020, Michael Rosenfeld conducted a webinar with his co-host Larry Van Sant entitled “Generating & Closing Digital Marketing Leads”. This webinar was well attended and the feedback...
View ArticleHow Appointment Software Changed My World
Are you a consultant or someone who scheduled multiple meetings a day? Do you find it difficult to coordinate with people on a convenient time that works for all parties. If this sound like you, you...
View ArticleWhy Mike Rosenfeld believes the Maryland Digital Ad Tax is misguided
Let me begin by providing some disclaimers about this post. This is my personal opinion This is not meant to be political but practical I absolutely welcome good natured debate on the points I am going...
View ArticleWhat is Duck Duck Go?
What do Netscape, Internet Explorer, Safari, and Google Chrome all have in common? They are all web browsers, and, in this case, the order of web browsers I have adopted, in that order, since the...
View ArticleHow To Access Any WIFI Password You Have Ever Connected To
Have you ever returned to a place (ex. an office building, coffee shot, hotel) and you are able to automatically re-connect to their wifi? What if you wanted to connect your other devices like your...
View ArticleThe Importance Of Digital Marketing During A Recession
All signs appear to show that we are heading for a recession. When a recession happens, money gets tight. The knee-jerk response is to find ways to cut expenses, which is a practical step to take....
View ArticleHow To Undo A Sent E-Mail (For Google Workspace Users)
More and more organizations are using Google Workspace to manage their data, users, and apps from a single portal. This includes email. So, if you are using your corporate domain with Google...
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